IT DIES AND SO LIVES
2024
Director
& Designer
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IDASL*: what is it?
Born from anger with corporate manipulation and the relentless commodification of trend-chasing disposable apparel for profit, our team came together to create a sustainable show that asks audience members to recall the core purpose of fashion which is self discovery.
“What goes too long unchanged destroys itself. The forest is forever because it dies and dies and so lives.”
- Ursula K. Le Guin, Tales From Earthsea
Co-Directors: Angie Rockey, Joyce Eunseo Kim, Tina Yu Ting Shi
Producer: Eilythia Penati
Fashion Design: Angie Rockey, Jenny Yu, Almira Shardarbekova, Karla Huazano
Set Design: Dajah Childs, Joyce Eunseo Kim
Production Design Assistant: Rohit Lakshman
Projection Artist: Xinghan Zhuang
Sound Design: Kainoa Rojas
Graphic Design: Tina Shi
3D Modeling Artist: Eileen Mou
Models: Janelle-Paige Bustamante, Adisah Grimes, Olivia Howard, Faithe Nguyen, Stella Schabel, Alani Smith, Dominic Jocas, Rui Zhang
Hair and Makeup: Juliette Black
Movement Direction: Summer Vu
Lighting Designer: Ian Jackson
Event Media Team: Marguerite Bysshe, Kaitlin Mendoza, Johans Saldana Guadalupe
Special Thanks to Naz Cutting, Hwal Ran Woo, Boum Soo Kim, Linda Corrado, Ibby Hartley, Rui Zhang, Isabelle Rousset, Theo Pleasure-Park, Lunar Hard Seltzer, Sean Ro, David Lopez, Tracey Gibbs, Sharon Huang, Beta Male House, Bill Deliman, Jessica Jimenez, Nadine Sandhu, ZAP, Michael Bodie, Ian Jackson, Liam Hoole, Esa Sait, Penelope Chuen-Tollet
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you had to be there... :
show format
walk one
A “conventional” catwalk focused on the exclusivity and grandeur of the pieces and the show itself.walk two
A slightly tense and rushed walk brimming with the beginnings of frantic energy. Things are beginning to fall apart, although the models try their best to fight it.
walk three
The frantic energy underlining the second walk comes to fruition. The models are angry and tired of pretending that nothing is wrong. They are actively choosing to destory the confinements of the garments they wear and the set they are placed in.
walk four
The models successfully destory the confinements of their clothes and the set, repurposing these materials in a grounded context and connecting themselves back to the earth, the mother of everything man has ever created.
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getting the word out:
marketing campaign
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Marketing Campaign Rollout Planning and Organization by Angie Rockey, Joyce Kim, Tina Shi, Eilythia Penati
Videography by Eilythia Penati
Styling by Joyce Kim
Editing by Tina Shi
Color by Angie Rockey
Projection by Tina Shi and Eileen Mou
Motion Graphics by Eileen Mou
Paper Graphics by Tina Shi
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we couldn’t have done it without you <3 :
sponsors
Homeboy Electronics Recycling is an award-winning, full-service IT asset disposition and electronics recycling company designed to create employment opportunities for formerly incarcerated men and women.
Homeboy Threads is a certified social enterprise offering reuse and recycling services for apparel and textiles. As part of Homeboy Industries, the world’s preeminent gang rehabilitation and re-entry program.
TouchDesigner is a visual development platform that equips users with the tools they need to create realtime projects and rich user experiences.
GHOST is a contemporary art gallery, production studio and event space. The gallery hosts short exhibitions showcasing young and emerging artists from around the world.
KACE Tea is a premium, Taiwanese-Filipino ready-to-drink fruit tea that elevates nostalgic AAPI flavors into premium, everyday teas.
Lunar Hard Seltzer is an award-winning, Asian-inspired hard seltzer brand that focuses on authentic flavors sourced from fruits like lychee, yuzu, and Korean plum. Aiming to represent the taste of childhood memories and Asian heritage through their beverage creations.
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work hard, party harder:
fundraising
promotional materials
⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ .
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Once again, our team concevied the theme and visual campaign for this event, as well as coordinated external outreach and collaboration with other organizations and companies to make this happen.
⠀⠀⠀⠀⠀. ⠀⠀⠀✦ ⠀ ⠀ ⠀⠀⠀⠀⠀* ⠀⠀⠀. . ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀✦⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀ ⠀⠀⠀⠀⠀⠀. . ﾟ . . ✦ , .
⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ .
images
designs
When the other co-directors and I first began ideating on the themes of this immersive fashion performance, we knew wanted the bigger picture of fast fashion and its impact on the enviorment, societal perceptions and functions, and garment quality to be at the heart of it.
I wanted my designs to reflect these themes while staying true to my aesthetic inspirations.
I primarly worked with recycled plastic and unrecyclable scrap fabric (generously donated by Homeboy Threads) which was on its way to a landfill. Most of the fabric utilized in fast fashion is made of synthetic materials, or blends of synthetic and natural materials. For me, the plastic I worked with represents what these materials are at their core, while working with the unrecyclable scraps gave me an opportunity to repurpose these materials that would have otherwise gone to waste.
process
A little sneak peak into my garment construction process!
finishing construction of corset panels
fully constructed corset with plastic ruffles and puff sleeves
prototype of lace top
lace top base and non-fitted
fitted lace top with embellishments